Overview

Chris Gardner came to us with this new venture that he was working on called Back 2 High School. He has this iniative to speak at over 100 high schools all over the country. He is probably best known from the Oscar nominated film Pursuit of Happyness - where the film is a short glimpse into his life. Will Smith plays him and it's an absolutely gorgeous film.

Since that film was released he has become a speaker/personality on a global stage. He has spoken in over 100 countries and in front of several Fortune 500 companies...but that is not where his heart is at. He has a soft spot for the people in charge of our future - students.

In order to properly go about speaking at these 100 schools, Chris needed a marketing piece that would help spark funding to allow this to happeen. So we were commisioned to do that for him and we ended up doing a pilot of 10 schools in the D.C. and Maryland region. What came out of it was some footage that really inspired us as adults being around so many amazing students.